Naive optimality: Subjects' heuristics can be better motivated than experimenters' optimal models (2009)

Authors

Abstract

Is human cognition best described by optimal models, or by adaptive but suboptimal heuristic strategies? It is frequently hard to identify which theoretical model is normatively best justified. In the context of information search, naive subjects' heuristic strategies are better motivated than some "optimal" models.

Bibliographic entry

Nelson, J. D. (2009). Naive optimality: Subjects' heuristics can be better motivated than experimenters' optimal models. Behavioral and Brain Sciences, 32, 94-95. doi:10.1017/S0140525X09000405 (Full text)

Miscellaneous

Publication year 2009
Document type: Article
Publication status: Published
External URL: http://dx.doi.org/10.1017/S0140525X09000405 View
Categories:
Keywords: behaviorconfirmationdiagnosticityinformationselection

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