Rationality for mortals: How people cope with uncertainty (2008)

Authors

Abstract

Gerd Gigerenzer's influential work examines the rationality of individuals not from the perspective of logic or probability, but from the point of view of adaptation to the real world of human behavior and interaction with the environment. Seen from this perspective, human behavior is more rational than it might otherwise appear. This work is extremely influential and has spawned an entire research program. This volume (which follows on a previous collection, Adaptive Thinking, also published by OUP) collects his most recent articles, looking at how people use "fast and frugal heuristics" to calculate probability and risk and make decisions. It includes a newly writen, substantial introduction, and the articles have been revised and updated where appropriate. This volume should appeal, like the earlier volumes, to a broad mixture of cognitive psychologists, philosophers, economists, and others who study decision making. 作者简介 Gerd Gigerenzer is Director of the Center for Adaptive Behavior and Cognition at the Max Planch Institute for Human Development Berlin.

Bibliographic entry

Gigerenzer, G. (2008). Rationality for mortals: How people cope with uncertainty. Oxford: Oxford University Press.(Korean translation: Books 21 Publishing Group)(Slovak translation: Publishing House VEDA)

Miscellaneous

Publication year 2008
Document type: Book
Publication status: Published
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