Do animals use heuristics? (2002)
Authors
Abstract
Much research has demonstrated ways that humans use heuristics when solving complex pro- blems. Similar claims have occasionally been made for non-human subjects, although the topic remains largely undeveloped. This paper explores ways that non-human subjects might use simple rules to solve complex ecological problems. It is suggested that a focus on the use of heuristics in non-human subjects can enrich choice models in behavioral ecology, while at the same time informing existing models in psychology and economics more generally.
Bibliographic entry
Marsh, B. (2002). Do animals use heuristics? Journal of Bioeconomics, 4, 49-56.
Miscellaneous
| Publication year | 2002 | |
|---|---|---|
| Document type: | Article | |
| Publication status: | Published | |
| External URL: | ||
| Categories: | ||
| Keywords: | biaseschoiceheuristicsrationalityrules of thumb |